2026-08-13
Rooms, Not Broadcasts
Build log — why a post belongs to one room instead of a global firehose, why rooms are tabs not algorithms, and what's genuinely still unsolved.
2026-08-13
The Feed Is Not a Slot Machine
Infinite scroll, engagement ranking, outrage amplification — design choices, not laws of physics. Here's each lever, and why we're not pulling it.
2026-08-13
Why We're Building Small
Me. Us. Now. Unpacking the name, and why a social network for 38 people is a feature, not a failure to launch.